Description: Seminar-style subject for those interested in founding or growing an enterprise or consumer software company (products, services or both), or working as a software company manager, product or program manager, or industry analyst. Examine approaches used for organization and product development at successful companies ranging from Microsoft and IBM to a variety of relatively new companies. History of software as a business as well as key trends in different software markets. Student-teams help teach weekly sessions and analyze "interesting companies" selected by students which form the basis for team projects.
Course #: 15.358
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