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Product Design and Development, Fourth Edition

image Karl T. Ulrich and Steven D. Eppinger
McGraw-Hill, New York 2008

Product Design and Development, now in its fourth edition, is perhaps the most widely used textbook on the subject of product design throughout the world. Originally published in 1995 by McGraw-Hill and updated every four years, the text is available in Spanish, Chinese, Korean, Russian, Indonesian, and Italian. The authors present a method for each of the essential processes in modern product development, including product strategy, customer needs analysis, concept generation, design for manufacturing, prototyping, and industrial design. The techniques in this book are aimed at bringing together the marketing, design, engineering, and manufacturing functions of the enterprise. These integrative methods facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the important industry practice of developing products in cross-functional teams.

Capitalism with Chinese Characteristics: Entrepreneurship and the State

image Yasheng Huang
Cambridge University Press, September 2008

This book presents a story of two Chinas — an entrepreneurial rural China and a state-controlled urban China. In the 1980s, rural China gained the upper hand, and the result was rapid as well as broad-based growth. In the 1990s, urban China triumphed. The Chinese state reversed many of its productive rural experiments, with long-lasting damage to the economy and society. A weak financial sector, income disparity, rising illiteracy, productivity slowdowns, and reduced personal income growth are the product of the capitalism with Chinese characteristics of the 1990s and beyond. While GDP grew quickly in both decades, the welfare implications of growth differed substantially. Because income growth failed to keep up with GDP growth, China has a very weak consumption base.Now China faces some of its toughest economic challenges and substantial vulnerabilities that require fundamental institutional reforms.

Up in the Air: How Airlines Can Improve Performance by Engaging their Employees

image Greg J. Bamber, Jody Hoffer Gittel, Thomas Kochan, and Andrew von Nordenflycht
Cornell University/ILR Press, January 2009

In this book, the authors ask whether the deep and rising frustration of the key stakeholders in the airline industry — its employees, customers, and investors — is inevitable. Their answer is no! They show that by engaging employees in productive problem solving, treating them fairly, and with leadership from government, labor, and management, a more profitable and higher-quality industry can be built and sustained.

Hedge Funds: An Analytic Perspective

image Andrew Lo
Princeton University Press, July 2008

In Hedge Funds: An Analytic Perspective, Andrew Lo — one of the world's most respected financial economists — addresses the pressing need for a systematic framework for managing hedge fund investments. Arguing that hedge funds have very different risk-and-return characteristics than traditional investments, Lo constructs new tools for analyzing their dynamics. These include measures of illiquidity exposure and performance smoothing, linear and nonlinear risk models that capture alternative betas, econometric models of hedge fund failure rates, and integrated investment processes for alternative investments. He concludes with a case study of quantitative equity strategies in August 2007.

The Heretics of Finance: Conversations with Leading Practitioners of Technical Analysis

image Andrew Lo
Bloomberg Press, January 2009

Technical analysis continues to grow in popularity, attracting a devoted following among traders and investors, despite long-held skepticism among academics and practitioners. To find out why technical analysis draws such loyal fans, distinguished MIT finance professor Andrew Lo and research colleague Jasmina Hasanhodzic interviewed the experts who have defined the field. In The Heretics of Finance, these pioneers tell the story behind their craft. Via these lively and candid interviews, gurus such as Laszlo Birinyi, John Murphy, and Linda Raschke discuss the role of creativity, emotion, and intuition in their work, and offer insights into the patterns, strategies, and applications that contributed to their success.

The Truth About Middle Managers: Who They Are, How They Work, Why They Matter

image Paul Osterman
Harvard Business Press, February 2009

Middle managers are here to stay, growing in number, and central to the success of every organization. Yet “middle management” remains a term associated with relentless downsizing, corporate drudgery, and career dead ends. But is this popular picture accurate? MIT management scholar Paul Osterman has captured a very different picture through in-depth interviews and his analysis of over 30 years of employment data. Middle managers are wealthier, more productive, and more autonomous than expected — and they derive a great deal of pleasure from their day-to-day work. But there's another side to the story: while middle managers have maintained their commitment to their tasks and to their colleagues, they are increasingly cynical and distant from their organizations. They are confused about their future and how to manage their careers. This comes at a time when the true value of middle management is greater than ever. Organizations must recognize this and rethink their understanding of this vital workforce segment — now.

The International Organization for Standardization (ISO): Global Governance Through Voluntary Consensus

image JoAnne Yates and Craig N. Murphy
London: Routledge Press, February 2009

The International Organization for Standardization (ISO) is an often ignored facilitator of essential economic infrastructure. This book explains ISO's voluntary consensus standard-setting process (which brings together producers and consumers) and its role in developing the standards that made global markets possible, such as those for shipping containers. The authors also trace ISO's move into quality management (ISO 9000), environmental management (ISO 14000), and corporate social responsibility (ISO 26000). Finally, they examine the standards wars around information and communication technologies, where the European standards-setting body and industry consortia have played crucial roles, and looks towards ISO's future in the increasingly complex standard-setting world.

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