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Michael Cusumano

Michael Cusumano

Sloan Management Review Distinguished Professor of Management

Department: Professor of Technological Innovation, Entrepreneurship, and Strategic Management and Engineering Systems

Contact: (617) 253-2574, cusumano@mit.edu

Expertise: $100K Entrepreneurship competition; Angel investing; Asia Pacific; Automotive; Business plans; Competitive strategy; Computer Industry; Computer-aided software; Consumer electronics; Corporate strategy and policy; Cultural differences; Electronic media; Electronic software; Engineering management; Entrepreneurship / New ventures; Google; High technology companies; Information systems; Information technology; Information technology for management; Information technology, history of; Information technology, impact of; Innovation; International management; Internet; Internet software; Internet software/applications; Internet strategy; Japan; Korea; Management of engineers and scientists; Management of information technology; Management of technology; Manufacturing management; Media; Microsoft; Mobile computing; Open source software; Operations management; Productivity; Project management; Quality; Research and development; Sales and sales processes; Semiconductors; Service industry; Software; South Korea; Startups; Strategic management; Strategic planning; Technological innovation; Technology; Technology strategy; Technology transfer; Telecommunications; Total quality management; World Wide Web

Steven Eppinger

Steven Eppinger

General Motors Leaders for Global Operations Professor of Management

Department: Professor of Management Science and Engineering Systems

Contact: (617) 253-0468, eppinger@mit.edu

Expertise: Aircraft / Aviation; Automotive; Concurrent engineering; Global business processes; Product development and design; Project management

Charles Fine

Charles Fine

Chrysler Leaders for Global Operations Professor of Management

Department: Professor of Operations Management and Engineering Systems

Contact: (617) 253-3632, charley@mit.edu

Expertise: Offshoring; Outsourcing; Supply chain management

Jay Forrester

Jay Forrester

Professor Emeritus of Management

Department: System Dynamics

Contact: (617) 253-1571, jforestr@mit.edu

Expertise: Advertising; Applied economics; Automotive; Branding; Business education; Business process modeling; Consumer packaged goods; Consumer products, marketing; Corporate strategy and policy; Customer relationships and CRM; Customer satisfaction; Deflation; Distance learning; Entrepreneurship / New ventures; Environmental leadership; Environmental policy; Game theory; Information technology, impact of; Internet; K-12 education; Macroeconomics; Management of technology; Managerial economics; Market research; Marketing; Marketing strategy; Nonlinear dynamics; Positioning; Statistics; Supply chain management; System dynamics; Virtual customer; Web-based marketing

Donald Rosenfield

Donald Rosenfield

Department: Senior Lecturer, Operations Management

Contact: (617) 253-1064, donrose@mit.edu

Expertise: Applied probability; Automotive; B-school; Business education; Computers; Consumer electronics; Facility location; Globalization; Inventory; Logistics; Manufacturing education; Manufacturing management; Manufacturing systems; MBA; Microeconomics; Operations management; Operations research; Production; Supply chain management; Transportation

Glen Urban

Glen Urban

David Austin Professor in Management, Emeritus

Department: Professor of Marketing, Emeritus

Contact: (617) 253-6615, glurban@mit.edu

Expertise: Advertising; Automotive; B-school; Bayesian statistics; Brand management; Branding; Consumer marketing; Consumer products, marketing; Customer relationships and CRM; Customer satisfaction; Customer service; Database marketing; Dot-com; E-commerce; Entrepreneurship / New ventures; Information technology for management; Internet; Internet privacy issues; Internet strategy; Knowledge management; Lead users; Market research; Marketing; Marketing strategy; Marketing, international; New ventures; Online feedback mechanisms; Online media; Online shopping; Positioning; Product loyalty; Publishing; Statistics; Telecommunications; Trust-based marketing; Web-based marketing; World Wide Web

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Automotive Lightweighting as a Strategic Opportunity for India's Automotive Industry

Although steel has been the material of choice for many automotive components since the dawn of the automotive age, there is evidence that a change to lightweight intensive materials would bring significant environmental and economic benefits.

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