Results for Brand management:
Department: Senior Lecturer
Contact: (617) 253-2473, aulet@mit.edu
Expertise: $100K Entrepreneurship competition; Alternative energy; Analysts forecasts; Angel investing; Blogs; Breakthrough management; Business plans; Capital controls; Career development; Change management; Communication; Compensation; Competitive strategy; Computer; Computer-aided software; Corporate governance; Customer satisfaction; Customer service; Eastern Europe; Elevator pitch; Emerging businesses; Employee motivation; Energy; Entrepreneurial finance; Entrepreneurial management; Entrepreneurship / New ventures; Global entrepreneurship; Incentives, corporate; Innovation; Intellectual property law; International entrepreneurship; Lead users; Leadership; Management effectiveness, measuring; Managerial communication; Managing change; Marketing strategy; Mergers and acquisitions; Middle East; New ventures; Oil; Organizational communication; Pakistan; Positioning; Pricing; Real estate; Recruitment; Sales and sales processes; Sarbanes-Oxley compliance; Software; Startups; Sustainability; Technological innovation; United Arab Emirates; United Kingdom; Venture capital
Professor Emeritus of Management
Department: System Dynamics
Contact: (617) 253-1571, jforestr@mit.edu
Expertise: Advertising; Applied economics; Automotive; Branding; Business education; Business process modeling; Consumer packaged goods; Consumer products (marketing); Corporate strategy and policy; Customer relationships and CRM; Customer satisfaction; Deflation; Distance learning; Entrepreneurship / New ventures; Environmental leadership; Environmental policy; Game theory; Information technology, impact of; Internet; K-12 education; Macroeconomics; Management of technology; Managerial economics; Market research; Marketing; Marketing strategy; Nonlinear dynamics; Positioning; Statistics; Supply chain management; System dynamics; Virtual customer; Web-based marketing
Department: Assistant Professor of Applied Economics
Contact: (617) 324-3895, mgrubb@mit.edu
Expertise: Applied economics; Disclosure; Economics; Industrial organization; Managerial economics; Microeconomics; Pricing
Kirin Professor of Marketing
Department: Professor of Marketing
Contact: (617) 253-2929, hauser@mit.edu
Expertise: Bayesian statistics; Branding; Consumer behavior; Consumer marketing; Consumer measurement; Consumer products (marketing); Customer satisfaction; Innovation; Market research; Marketing; Positioning; Probability, applied; Product development and design; Product loyalty; Sampling; Statistics; Trust-based marketing; Virtual customer; Web-based marketing
John C Head III Dean
Department: Professor of Marketing
Contact: (617) 253-2804, dschmitt@mit.edu
Expertise: Advertising; Applied mathematics; Applied probability; B-school; Bayesian statistics; Brand management; Branding; Business education; Consumer behavior; Customer relationships and CRM; Database marketing; Education; International marketing; Market research; Marketing; Marketing channels; Marketing strategy; Marketing, international; MBA; Online shopping; Pricing; Product development and design; Product loyalty; Retail; Sampling; Statistics; Stochastic modeling; Web-based marketing
Nanyang Technological University Professor
Department: Professor of Marketing
Contact: (617) 258-0679, simester@mit.edu
Expertise: Branding; Channels; Competition; Consumer behavior; Consumer measurement; Consumer packaged goods; Database marketing; Marketing; Marketing channels; Marketing strategy; Microeconomics; New Zealand; Online feedback mechanisms; Online shopping; Optimization; Pricing; Product loyalty; Retail; Strategic management
David Austin Professor in Management, Emeritus
Department: Professor of Marketing, Emeritus
Contact: (617) 253-6615, glurban@mit.edu
Expertise: Advertising; Automotive; B-school; Bayesian statistics; Brand management; Branding; Consumer marketing; Consumer products (marketing); Customer relationships and CRM; Customer satisfaction; Customer service; Database marketing; Dot-com; E-commerce; Entrepreneurship / New ventures; Information technology for management; Internet; Internet privacy issues; Internet strategy; Knowledge management; Lead users; Market research; Marketing; Marketing strategy; Marketing, international; New ventures; Online feedback mechanisms; Online media; Online shopping; Positioning; Product loyalty; Publishing; Statistics; Telecommunications; Trust-based marketing; Web-based marketing; World Wide Web