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Sinan Aral

Sinan Aral

David Austin Professor of Management

Department: Associate Professor of Information Technology and Marketing

Contact: (617) 324-7535, sinan@mit.edu

William Aulet

William Aulet

Department: Senior Lecturer

Contact: (617) 253-2473, aulet@mit.edu

Expertise: Accelerators; Action learning; Alternative energy; Angel investing; Apple; Apple; Apps; B-school; Blogs; Business education; Business education; Business plans; Business process modeling; Business school; Business-to-business marketing; Canada; Change management; Clean energy; Compensation; Compensation; Competition; Competition; Competitive strategy; Computer industry; Computers; Conflicts of interest; Conflicts of interest; Consumer behavior; Corporate governance; Corporate governance; Corporate governance; Corporate incentives; Corporate strategy and policy; Crisis management; Crowdfunding; Crowdfunding; Crowdsourcing; Crowdsourcing; Cultural differences; Customer incentives; Customer satisfaction; Disclosure; Distributed leadership; Diversity; Economic development; Education; Electronic media; Elevator pitch; Emerging businesses; Employee motivation; Employee termination; Energy; Energy efficiency; Entrepreneurial finance; Entrepreneurial management; Entrepreneurship; Environment; Environmental leadership; Environmental policy; Ethanol; European Union (EU); Executive education; Experimental design; Fracking; Gas; Global climate change; Global entrepreneurship; Global entrepreneurship; Global warming; Google; Hiring; Hybrid organizations; Hydraulic fracturing; Incentives; Incubators; Initial Public Offerings (IPOs); Innovation; Innovation management; Innovative thinking; Intellectual property; Intellectual property; International entrepreneurship; International marketing; Investor relations; Job creation; Lead users; Leadership; Leadership; Leadership; LinkedIn; Management control; Management education; Managerial communication; Managing adversity; Managing diversity; Market research; Marketing; Marketing strategy; MBA; Medical devices; Mergers and acquisitions; Microsoft; Middle East; MOOCs; MOOCs; Motivation; Motivation; Natural gas; New venture development; New ventures; New Zealand; Non-linear dynamics; Nonlinear dynamics; Nuclear power; Oil; Online education; Open innovation; Organizational behavior; Organizational change; Organizational communication; Organizational communications; Organizational culture; Organizational design and performance; Organizational learning; Organizations; Patents; Positioning; Pricing; Product design; Product development; Product innovation; Product loyalty; Product management; Product strategy; Public utilities; Recruitment; Research and development; Robotics; Sales; Silicon Valley; Silicon Valley; Social entrepreneurship; Solar power; Startups / Start-ups; Stock options; Stock options; Strategic management; Strategic planning; Strategy; Sustainability; System dynamics; System dynamics; Technological innovation; Technological innovation; Technology; Technology transfer; Twitter; United Kingdom; United States; Valuation; Valuation; Venture capital; Water; Wind power

Ernst Berndt

Ernst Berndt

Louis E. Seley Professor in Applied Economics

Department: Professor of Applied Economics

Contact: (617) 253-2665, eberndt@mit.edu

Expertise: Affordable Care Act (ACA); Applied economics; Applied microeconomics; Applied probability; Biopharmaceutical; Biotechnology; Cancer; Clinical trials; Data analytics; Drug models; Econometrics; Economics; Education; Game theory; Health management; Healthcare; Healthcare industry; HIV; Industrial organization; Industrial organization; Industrial partnerships; Institutional partnerships; Intellectual property; Intellectual property; Intellectual property law; Market research; Medicaid; Medical decision making; Medical devices; Medicare; Medicine; Microeconomics; Outsourcing; Pharmaceuticals; Pricing; Regulation and policy; Sampling; Statistics; Stochastic modeling

Christian Catalini

Christian Catalini

Fred Kayne (1960) Career Development Professor of Entrepreneurship

Department: Assistant Professor of Technological Innovation, Entrepreneurship, and Strategic Management

Contact: (617) 253-6727, catalini@mit.edu

Expertise: Accelerators; Angel investing; Angel investing; Apple; Apps; Apps; Big data; Bitcoin; Business plans; Changing work environments; Cloud computing; Competition; Computer industry; Consumer electronics; Crowdfunding; Crowdfunding; Crowdsourcing; Crowdsourcing; Digital economy; Digitization; Entrepreneurial finance; Entrepreneurial finance; Entrepreneurship; Hi technology companies; Hi-technology / Hi-tech; Innovation; Intellectual property; Intellectual property; Internet; Internet security; iPhone; Management of technology; New venture development; New ventures; Online education; Open innovation; Open source software; Patents; Robotics; Robots; Sharing economy; Sharing economy; Silicon Valley; Startups / Start-ups; Technological innovation; Technological innovation; Technology transfer; Telecommuting; Venture capital; Venture capital

Elaine Chen

Elaine Chen

Department: Senior Lecturer

Contact: , eychen@mit.edu

Expertise: Business plans; Entrepreneurial management; Entrepreneurship; Hi technology companies; Hi-technology / Hi-tech; Innovation; Innovation management; Innovative thinking; Intellectual property; Intellectual property; Leadership; Leadership; Management of technology; Manufacturing management; Market research; New venture development; New ventures; Open innovation; Patents; Positioning; Product design; Product development; Product innovation; Research and development; Robotics; Robots; Software engineering; Startups / Start-ups; Technological innovation; Technological innovation; Technology; Technology strategy

Zen Chu

Zen Chu

Department: Senior Lecturer

Contact: (617) 699-4036, zenven@mit.edu

Expertise: Accelerators; Action learning; Affordable Care Act (ACA); Alibaba; Alibaba; Alliances; Angel investing; Apple; Apps; Asia; Asia Pacific; B-school; Big data; Biopharmaceutical; Biotechnology; Business education; Cancer; China; Clinical trials; Cloud computing; Cloud storage; Competitive strategy; Conflicts of interest; Conflicts of interest; Consumer electronics; Convergence; Corporate social responsibility; Cross-cultural awareness; Crowdfunding; Cultural differences; Cyber security; Developing countries; Developing countries, economics; Digital economy; Digitization; eBusiness; eCommerce; eGovernment; Electronic commerce; Electronic media; Emerging businesses; Emerging markets; Entrepreneurial finance; Entrepreneurial finance; Entrepreneurial management; Entrepreneurship; Executive education; Genetics; Genome; Global entrepreneurship; Global entrepreneurship; Hacking; Healthcare; Healthcare delivery; Healthcare operations management; Hi-technology / Hi-tech; Hospital operations management; Incubators; India; Information technology; Innovation; Innovation management; Innovative thinking; Insurance; Intellectual property; International corporate strategy; International entrepreneurship; Internet applications; Internet security; Internet software; Internet strategy; Internet telephony; iPhone; Knowledge management; Knowledge sharing; Lead users; Lead users; Leadership; Leadership; Medical decision making; Medical devices; Medical devices; Medicare; Medicine; Mergers and acquisitions; MOOCs; Multi-drug models; Nanotechnology; New venture development; New ventures; Obamacare; Open innovation; Open source software; Patents; Pharmaceuticals; Predictive analytics; Private equity; Privatization; Product design; Product development; Product innovation; Research and development; Silicon Valley; Silicon Valley; Singapore; Smartphones; Social entrepreneurship; Social networks; Social responsibility; Software; Southeast Asia; Startups / Start-ups; Strategic management; Strategic planning; Strategy; Taiwan; Technological innovation; Technological innovation; Technological innovation; Technology strategy; Technology transfer; Technology transfer; Telecommunications; Thailand; United States; Venture capital; Venture capital; Vietnam; Virtual customer; Web-based marketing; Wireless communication; X-teams

Phil Cooper

Phil Cooper

Department: Senior Lecturer, Finance

Contact: (781) 257-0600, pcooper@mit.edu

Renee Gosline

Renee Gosline

Zenon Zannetos (1955) Career Development Professor

Department: Assistant Professor of Marketing

Contact: (617) 452-4303, rgosline@mit.edu

Expertise: Advertising; Apps; Blogs; Brand management; Branding; Caribbean; Consumer behavior; Consumer marketing; Consumer packaged goods; Consumer psychology; Crowdfunding; Customer Relationship Management (CRM); Customer relationships; Electronic media; Elevator pitch; Facebook; Intellectual property; Leadership; Leadership; Luxury goods; Marketing; Medical decision making; Online education; Social media; Social networks; Startups / Start-ups; Strategy; Tumblr; Twitter; United States; YouTube

John Hauser

John Hauser

Kirin Professor of Marketing

Department: Professor of Marketing

Contact: (617) 253-2929, hauser@mit.edu

Expertise: Consumer behavior; Customer satisfaction; Market research; Marketing; Positioning; Product design; Product development; Product management; Product strategy; Trust-based marketing; Virtual customer; Web-based marketing

Christopher Knittel

Christopher Knittel

William Barton Rogers Professor of Energy

Department: Professor of Applied Economics

Contact: (617) 324-0015, knittel@mit.edu

Expertise: Alternative energy; Applied economics; Applied microeconomics; Bank regulation; Banking; Banking industry; Banking regulation; Carbon footprint; Clean coal; Clean energy; Climate change; Climate policy; Coal; Competitive strategy; Computational economics; Consumer behavior; Corporate strategy and policy; Credit card industry; Data analytics; Drought; Econometrics; Econometrics; Economics; Economy; Electricity; Emissions trading; Emissions trading; Energy; Energy Economics; Energy efficiency; Energy finance; Environment; Environmental Economics; Environmental policy; Ethanol; Financial econometrics; Fracking; Gas; Global climate change; Global warming; Hydraulic fracturing; Industrial economics; Industrial Organization; Industrial organization; Managerial economics; Mergers and acquisitions; Microeconomics; Natural gas; Nonlinear optimization; Nuclear power; Oil; Oil industry; Optimization; Outsourcing; Outsourcing; Pharmaceuticals; Pricing; Product loyalty; Public utilities; Regulatory bodies; Solar power; Sports analytics; Subsidies; Sustainability; Tax reforms; Water; Wind power

John Little

John Little

Institute Professor

Department: Professor of Marketing

Contact: (617) 253-3738, jlittle@mit.edu

Expertise: Advertising; Analytics; Brand management; Branding; Channels; Consumer packaged goods; Data mining; Decision making; Decision support; Manufacturing; Manufacturing systems; Market research; Marketing; Marketing channels; Mathematical programming; Mathematical programming; Media; Operations management; Operations management; Operations research; Optimization; Pricing; Pricing; Probability; Probability, applied; Product loyalty; Sales and sales processes; Statistics

Andrew Lo

Andrew Lo

Charles E. and Susan T. Harris Professor

Department: Professor of Finance

Contact: (617) 253-0920, andrew.lo@mit.edu

Expertise: Analyst forecasts; Angel investing; Applied economics; Applied mathematics; Applied probability; Arbitrage pricing theory; Artificial intelligence; Asset management; Asset pricing; Banking; Banking management; Banking operations and policy; Banking regulation; Bankruptcy; Bayesian networks; Bayesian statistics; Bayesian statistics; Big data; Biopharmaceutical; Biotechnology; Bond markets; Bond negotiations; Bond pricing; Business intelligence; Business plans; Cancer; Capital budgeting; Capital controls; Capital market; CEO compensation; Clinical trials; Consumer behavior; Contagion; Corporate diversification; Corporate finance; Corporate governance; Corporate strategy and policy; Currency; Cyber security; Data acquisition; Data analysis; Data mining; Decision making; Deflation; Derivatives; Disaster recovery; Distance learning; Dividend policy; Dot-com; Drug models; eCommerce; Econometrics; Economic crisis; Economics; Education; Emerging businesses; Entrepreneurial finance; Entrepreneurial management; Equities; Euro; Exchange rates; Executive compensation; Federal Reserve; Financial econometrics; Financial engineering; Financial information technology; Financial information technology; Financial markets; Financial reporting; Financial services; Financial statement analysis; Foreign investment; Futures; Government; Healthcare; Healthcare industry; Hedge funds; Hurdle rates; Inflation; Intellectual property; Intellectual property law; Interest rates; International finance; Internet privacy issues; Intertemporal choice; Investment analysis; Investment banking; Investment risk; Investment strategies; Knowledge sharing; Macroeconomics; Mathematical programming; MBA; Medical decision making; Medicine; Mergers and acquisitions; Mobile banking; MOOCs; Mortgage funds; Mutual funds; Neural networks; New venture development; New ventures; Non-linear dynamics; Online banking; Online education; Online feedback mechanisms; Operations research; Optimal control; Optimization; Options; Patents; Pensions; Personal finance; Pharmaceuticals; Portfolio choice; Portfolio design and management; Private equity; Research and development; Retirement planning; Revenue management; Risk capital; Risk management; Sampling; Securities and Exchange Commission (SEC); Security prices; Simulation; Software agents; Startups / Start-ups; Statistics; Stochastic modeling; Stock exchange; Stock exchange consolidation; Stock market; Stock options; Stock trading; Subprime lending; Trading decisions; Treasuries; Venture capital; Wall Street; Web-based marketing

Drazen Prelec

Drazen Prelec

Digital Equipment Corp. Leaders for Global Operations Professor of Management

Department: Professor of Management Science and Economics

Contact: (617) 253-2833, dprelec@mit.edu

Expertise: Bayesian networks; Consumer behavior; Consumer psychology; Market research; Probability; Virtual customer

Catherine Tucker

Catherine Tucker

Mark Hyman, Jr. Career Development Professor

Department: Associate Professor of Marketing

Contact: (617) 252-1499, cetucker@mit.edu

Expertise: Advertising; Amazon.com; Apple; Applied economics; Applied microeconomics; Big data; Computer privacy; Consumer marketing; Convergence; Customer incentives; Digital economy; Digitalization; Digitization; Dot-com; eBay; eBay; eBusiness; eBusiness; eCommerce; eCommerce; Econometrics; Economics; eGovernment; Electronic commerce; Electronic communication; Electronic media; Electronic publishing; Facebook; Financial information technology; Flickr; Foursquare; Genetics; Genome; Google; Google; Healthcare exchanges; Hi technology companies; Hi-technology / Hi-tech; Industrial economics; Industrial organization; Industrial organization; Information technology; Instagram; Intellectual property; Intellectual property; Intellectual property; Intellectual property law; Intellectual property law; Intellectual property strategy; Internet; Internet applications; Internet governance; Internet privacy issues; Internet security; Internet strategy; iPad; iPhone; LinkedIn; Marketing; Marketing communication; Marketing strategy; Microsoft; Mobile banking; MOOCs; MOOCs; Online banking; Online education; Online education; Online feedback mechanisms; Online media; Online shopping; Pinterest; Price fixing; Price fixing; Pricing; Pricing; Privacy issues; Regulation and policy; Skype; Social influence; Social media; Social networks; Strategy; Technological innovation; Technology; Technology security; Technology strategy; Teleconferencing; Tumblr; Twitter; United Kingdom; United States; Web-based marketing; Web-based marketing; World Wide Web; Yelp

Trond Undheim

Trond Undheim

Department: Senior Lecturer in Global Economics and Management

Contact: , tundheim@mit.edu

Expertise: European Union (EU); Knowledge management; Leadership; New Ventures; Scandinavia; Strategic management

Glen Urban

Glen Urban

David Austin Professor in Management, Emeritus

Department: Professor of Marketing, Emeritus

Contact: (617) 253-6615, glurban@mit.edu

Expertise: Advertising; Automotive industry; B-school; Bayesian statistics; Brand management; Branding; Consumer marketing; Customer relationships; Customer satisfaction; Customer service; Database marketing; Dot-com; eCommerce; Electronic publishing; International marketing; Internet; Internet privacy issues; Internet strategy; Knowledge management; Lead users; Management of technology; Market research; Marketing; New ventures; Online feedback mechanisms; Online media; Onlne shopping; Positioning; Product loyalty; Statistics; Telecommunications; Trust-based marketing; Web-based marketing; World Wide Web

Henry Weil

Henry Weil

Department: Senior Lecturer, Technological Innovation, Entrepreneurship, and Strategic Management

Contact: (617) 258-6101, hbweil@mit.edu

Expertise: Airlines; Alliances; Asia; Aviation; Banking; Bermuda; Business process modeling; Capital budgeting; China; Competition; Competition; Competitive strategy; Computer industry; Consumer behavior; Convergence; Corporate strategy and policy; Credit card industry; Customer relationships; Customer service; Data acquisition; Digitalization; Dot-com; eCommerce; Electronic media; Emerging businesses; Emerging markets; Energy; Entrepreneurial management; Ethanol; Europe; European Union (EU); Financial services; France; Globalization; Hong Kong; Industrial economics; Information technology; Innovation; International corporate strategy; International management; Internet telephony; Lead users; Management of technology; Marketing strategy; Media; Microeconomics; Mobile computing; New ventures; Nonlinear dynamics; Oil; Online banking; Online media; Pharmaceuticals; Pricing; Research and development; Retirement planning; Singapore; Startups / Start-ups; Strategic management; Strategic planning; System dynamics; Taiwan; Technological innovation; Technological strategy; Technological transfer; Trust-based marketing; Wi-Fi; Wireless communication

Darcy Winslow

Darcy Winslow

Department: Senior Lecturer, MIT Leadership Center

Contact: (503) 227-8820, dwinslow@mit.edu

Expertise: Change management; Climate change; Consumer behavior; Corporate social responsibility; Emissions trading; Environment; Executive education; Experimental design; Future of work; Global warming; Green industries; Leadership; Managing change; Marketing; Non-profits / Nonprofits; Organizational culture; Product development; Sustainability; United States

Juanjuan Zhang

Juanjuan Zhang

Epoch Foundation Professor of International Management

Department: Associate Professor of Marketing

Contact: (617) 452-2790, jjzhang@mit.edu

Expertise: Applied economics; Asia; Channel Management; Competitive strategy; Crowdfunding; Customer Relationship Management (CRM); Emerging markets; Innovation management; Marketing Strategy; Product management; Sales force management; Social influence; Social media; Web-based marketing

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Podcasts & Video

In Action: Luxury Beauty and the Multicultural Consumer

Daya Fields' undergraduate degree was in engineering, but her career trajectory changed at MIT Sloan. We sat down with Fields, MBA '07, now presidential management associate at the Estee Lauder Companies, and her colleague Susan Akkad, senior vice president of corporate marketing, diversity, to discuss the marketing of luxury consumer beauty goods to ethnically diverse groups. Daya talks about her entrepreneurial spirit and finding her way into the consumer beauty world with connections and education gained at MIT Sloan. Susan reveals some information about upcoming projects between Estee Lauder and MIT Sloan students, addressing some of the issues facing those selling to the multi-cultural luxury beauty market.

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