Results for Consumer measurement:
Louis E. Seley Professor in Applied Economics
Department: Professor of Applied Economics
Contact: (617) 253-2665, eberndt@mit.edu
Expertise: Applied economics; Applied mathematics; Database marketing; Drug and biological regulatory strategies; Econometrics; Economics; Emerging markets; Global economics; Globalization; Health management; Industrial economics; Industrial organization; Management of technology; Medical decision making; Microeconomics; Price fixing; Probability; Research and development; Workplace health
Associate Professor of Marketing
Contact: (617) 253-3436, braunm@mit.edu
Expertise: Applied probability; Bayesian statistics; Cable industry; Consumer measurement; Customer relationships and CRM; E-commerce; Electronic media; Insurance; Internet; Market research; Media; Online shopping; Product loyalty; Statistics; Web-based marketing
Kirin Professor of Marketing
Department: Professor of Marketing
Contact: (617) 253-2929, hauser@mit.edu
Expertise: Bayesian statistics; Branding; Consumer behavior; Consumer marketing; Consumer measurement; Consumer products (marketing); Customer satisfaction; Innovation; Market research; Marketing; Positioning; Probability, applied; Product development and design; Product loyalty; Sampling; Statistics; Trust-based marketing; Virtual customer; Web-based marketing
Nanyang Technological University Professor
Department: Professor of Marketing
Contact: (617) 258-0679, simester@mit.edu
Expertise: Branding; Channels; Competition; Consumer behavior; Consumer measurement; Consumer packaged goods; Database marketing; Marketing; Marketing channels; Marketing strategy; Microeconomics; New Zealand; Online feedback mechanisms; Online shopping; Optimization; Pricing; Product loyalty; Retail; Strategic management