Juanjuan Zhang

Associate Professor of Marketing

Biography | Selected Publications

 

Contact Information
Office: E62-537
Tel: (617) 452-2790
Fax: (617) 258-7597
Support Staff
Name: Christina Sherman
Tel: (617) 324-4095
Group(s)

General Expertise
Channel Management; Competitive strategy; Customer Relationship Management; Information and Incentives; Marketing; Marketing Strategy; Product Development; Social influence; Social Networks