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Juanjuan Zhang

Class of 1948 Career Development Professor
Associate Professor of Marketing

Biography | Selected Publications

 

Contact Information
Office: E62-537
Tel: (617) 452-2790
Fax: (617) 258-7597
Support Staff
Name: Emily McDonald
Tel: (617) 324-4095
Group(s)

General Expertise
Channel Management; Competitive Strategy; Customer Relationship Management; Information and Incentives; Marketing; Marketing Strategy; Popularity, Fads and Trends; Product Development; Social influence; Social Networks

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