MIT Sloan Management Review launches China edition
Magazine and website will bring localized management knowledge to Chinese business leaders and the academic community
November 4, 2013
MIT Sloan Management Review (MIT SMR) has launched a Chinese edition of its magazine and website.
Building on MIT SMR’s English language content translated into Simplified Chinese, the publication is enhanced by localized content relevant to business leaders and academics in China. The new magazine premiered Oct. 24 at a launch event at the China World Trade Center in Beijing.
The regional edition “will lead local thinking and practice in relevant innovative fields,” Robert Holland, MIT Sloan Management Review’s managing director, said at the event. “It will also explore the establishment of innovation mechanisms with distinctly Chinese characteristics.”
The launch of MIR SMR is the newest in a series of connections between the MIT Sloan School of Management and China. The country has an active alumni network, including members of the School’s Asian Executive Board. Partner schools—including Tsinghua and Fudan universities—help leading business students enter MIT Sloan’s Master of Science in Management Studies program for students studying in non-U.S. schools. And, through China Lab, MIT Sloan students each year travel to China to lead management consulting projects for small and mid-sized businesses.
Founded in 1959, MIT Sloan Management Review leads the discourse among academic researchers, business executives, and other leaders about advances in management practice that are transforming how people lead and innovate. It features multiple streams of new management research and ideas in a forward-looking—increasingly digital first—orientation.
The Chinese edition of the magazine, like its U.S.-based counterpart, will publish quarterly and will be available on newsstands and by subscription. Website registrants will be able to access additional content on a regular basis. For both subscriptions and advertising opportunities, contact MIT Sloan Management Review at firstname.lastname@example.org.