"Relevance, Resources, Relationships: How to Create a B2B Content Marketing Strategy."

Chatterjee, Sharmila C. The Blog. Huffington Post, July 2013.

"Manufacturers' Reliance on Channel Intermediaries: Value drivers in the Presence of a Direct Web Channel."

Chung, Chiayin, Sharmila C. Chatterjee and Sanjit Sengupta. Industrial Marketing Management Vol. 41, No. 1 (2012): 40-53.

"Channel Design, Coordination and Performance: Future Research Directions."

Sa Vinhas, Alberto, Sharmila C. Chatterjee, Shantanu Dutta, Adam J. Fein, Joseph Lajos, Scott Neslin, William Ross, Lisa Scheer and Qiong Wang. Marketing Letters Vol. 21, No. 3 (2010): 223-237.

"Visa USA:  Debit Card Services."

Chatterjee, Sharmila C. and Blodwen Tarter. In The IMC Handbook: Readings and Cases in Integrated Marketing Communications, edited by J. Steven Kelly and Susan K. Jones, Sutton, England: Rancom Communications, 2009.

"Access Direct Telemarketing Inc."

Chatterjee, Sharmila C., William Millett and William Thompson. In Readings and Cases in Integrated Marketing Communications, edited by J. Steven Kelly and Susan K. Jones, 131-142. Rancom Communications, 2005.

"ShopLink.Com Incorporated."

Chatterjee, Sharmila C. and Susan K. Jones. In Readings and Cases in Integrated Marketing Communications, edited by J. Steven Kelly and Susan K. Jones, 347-361. Sutton, England: Rancom Communications, 2005.

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