"Determinants of Asset Ownership: A Study of the Carpentry Trade."

Simester, Duncan and Birger Wernerfelt. Review of Economics and Statistics Vol. 87, No. 1 (2005): 50-58. Download Paper.

"The Challenge of Managing a Supply or Distribution Channel."

Simester, Duncan and John Roberts. In Next Generation Business Handbook, edited by Subir Chowdhury, 614-629. Hoboken, NJ: John Wiley and Sons, 2004.

"Finally, Market Research You Can Use."

Simester, Duncan. Harvard Business Review, July 2004.

"Long Run Effects of Promotion Depth on New Versus Established Customers: Three Field Studies."

Anderson, Eric T. and Duncan Simester. Marketing Science Vol. 23, No. 1 (2004): 4-20.

"Polyhedral Methods for Adaptive Choice-based Conjoint Analysis."

Toubia, Olivier, John R. Hauser, and Duncan Simester. Journal of Marketing Research Vol. 41, No. 1 (2004): 116-131. Download Paper.

"Mind Your Pricing Cues."

Anderson, Eric T. and Duncan Simester. Harvard Business Review, September 2003.

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