Publications and Working Papers
The marketing group faculty are experts in online and offline consumer behavior, market response forecasting, distribution strategy, new product development, and globalization issues.
The marketing group faculty are experts in online and offline consumer behavior, market response forecasting, distribution strategy, new product development, and globalization issues.
PhD students in the marketing group benefit from the teaching, research, and mentorship of MIT Sloan’s world-renowned faculty.
The MIT Sloan Marketing Group faculty is engaged in award-winning research projects that cross disciplinary lines and explore new concepts, ideas, and methods.
MIT Sloan's marketing faculty continues the proud tradition established at MIT Sloan nearly half a century ago, combining scientific fundamentals with innovative ideas.
The Marketing Group brings leading experts and practitioners from the field to campus to share their knowledge and experience.
Associate Professor Dean Eckles studies how our social networks affect our behavior and shape our lives.
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In a new paper in the Proceedings of the National Academy of Sciences, Clem Aeppli and MIT Sloan Associate Professor Nathan Wilmers find that a plateau in U.S. earnings inequality that started around 2012 was primarily due to rapid wage gains by workers at the low end of the labor market,