The rise of TikTok entrepreneurs: How useful is their business advice?
“From the start, entrepreneurs need to focus on the value they can create for a very specific group of target customers."
“From the start, entrepreneurs need to focus on the value they can create for a very specific group of target customers."
"The Aggregate Confusion Project ... looks at the current regime of ESG measurements of firms in the capital markets done by ratings agencies."
A growing number of brokers are offering clients products that combine the benefits of passive investing with greater customization.
Sustainability-oriented innovations solve both shared public problems and private customer needs: Jason Jay
" ... a great product is just the start — there is a lot more you can do for your customers to get more value from the product."
"...to fully realize the potential of omnichannel marketing, firms need information on all their interactions with each customer..."
Barbara Wixom and co-author write: "Delivering actioned analytics is now within reach of most companies, not just seasoned, data-intensive ones."
Thomas Kochan argues that, to increase their leverage, labour groups need to redouble their efforts to make sure they are heard by customers.
"[A] very nice way for GE Capital to connect with customers, establish credibility and gain their trust."
“[A] very nice way for GE Capital to connect with customers, establish credibility and gain their trust."