Author: Jennifer Ballen

Jennifer Ballen

Jennifer is a first-year MBA candidate at MIT Sloan School of Management and the Founder/Contributing Writer of sustainable business blog,, originated on the premise that profitability and environmental/social impact need not be mutually exclusive. In 2014, Jennifer became trained as a Climate Leader with Al Gore's Climate Reality Leadership Corps. Jennifer is a Level III CFA Candidate and holds a B.S. in Finance and Marketing from Lehigh University. Prior to Sloan, Jennifer worked at Morgan Stanley in NYC. This summer, she will be interning at the National Hockey League, with the NHL Green Team.

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The Newest “Must-Take” Class: Sustainability-Oriented Innovation

We live in a world in which financial return and environmental/social impact is often deemed to be mutually exclusive. Consequently, there is a lack of much-needed financial capital allocated towards sustainability-oriented innovation (SOI).

Yet, business need not be zero-sum. In other words, it is possible to “do good” and make money at the same … Read more