Ideas Made to Matter Behavioral Science

A checklist for COVID-19 public health messaging

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Useful coronavirus public health messages are clear and concise, emphasize the public good, and create the impression that others expect compliance.

May 8, 2020
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Ideas Made to Matter Communications

For successful self-isolation, internet speed matters

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Research finds people with access to high-speed internet can better self-isolate, particularly reinforcing the wealthy’s ability to social distance.

Apr 17, 2020
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Ideas Made to Matter Productivity

Research proves it: Naps save you money

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New research suggests that taking a 30-minute nap during work can increase productivity and prompt more deposits into your savings account.

Apr 13, 2020
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Ideas Made to Matter Career

4 ways of finding purposeful work

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You don’t have to be a therapist to help someone reexamine their career. But it does require leading by example and hard conversations.

Jul 22, 2019
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Ideas Made to Matter Artificial Intelligence

Who trusts bots, and why

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Behavioral science can help identify who is open to AI-enhanced insights, helping companies hone their customer experience strategy.

Jun 14, 2019
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Ideas Made to Matter Gender

Blinded reviews, but gender bias seeps through

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New research finds that even under blind review, women score lower than men when applying for grants. The reason? The words they use.

Jun 5, 2019
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Ideas Made to Matter Behavioral Science

Is your firm supporting bystanders?

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For a company's conflict management system to be successful, it needs to support the people who report those conflicts.

Jan 18, 2019
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Ideas Made to Matter Behavioral Science

3 ways to nudge people toward better behavior

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Donating to charity. Voting. Turning lights off when you leave a room. The research behind getting people to actually adopt altruistic behaviors.

Jan 17, 2019
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Ideas Made to Matter

Use ’transformative contrasting’ to guide ideas through gridlock

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When you let go of hidden, competing commitments, progress and partnerships will follow.

Dec 13, 2018
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Ideas Made to Matter Ethics

4 red flags that signaled Theranos' downfall

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The blood testing startup's culture and claim set the stage for its demise.

Oct 29, 2018
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