Ideas Made to Matter
Sara Brown
News Writer
Sara writes about management issues affecting global business leaders, with an emphasis on management science. Areas of interest include artificial intelligence, the digital economy, marketing, operations management, platforms, system dynamics, and supply chain.
Prior to MIT Sloan, Sara was a reporter and editor at the Vineyard Gazette on Martha's Vineyard. She has written for The Boston Globe and Martha's Vineyard Magazine, among other publications. She is a master's degree in journalism from Boston University and an undergraduate degree from the University of Washington.
Articles by Sara Brown
How to invest in the right digital initiatives
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Investing in the right projects requires showing evidence of value, holding individuals accountable, and creating a transparent process.
Ex-Google researcher: AI workers need protection
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Artificial intelligence expert Timnit Gebru on the challenges researchers can face working at tech companies, and how to protect them.
6 new courses on enterprise business emerging topics
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Before it’s in the boardroom, it’s on the syllabus at MIT Sloan. Here are six emergent ideas students are studying in 2021 – 2022.
What is algorithmic business thinking?
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Borrowing from computer science, algorithmic business thinking helps people communicate with each other, and with machines.
Use dignity as a guide when collecting employee data
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Employee analytics are being used by organizations in new ways. A focus on dignity improves data management and reinforces leaders’ respect for workers.
‘Pervasive use’ helps firms tap the full value of data
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Organizations need to create a culture in which all employees see data as their business.
MIT Sloan researchers named to Thinkers50 shortlist
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2021 Thinkers50 award nominees include MIT Sloan professors and alumni studying social media, intelligent machines, and digital body language.
How smaller firms can integrate collaborative robots
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Integrating robots into a manufacturing system is often prohibitively expensive. A new approach could change that.
6 trends in data and artificial intelligence
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Data leaders are focusing on customer experience analytics, external data, and using data to meet equity and inclusion goals.
The CIO role is changing. Here’s what’s next
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Chief information officers are focused on new business models, cloud infrastructure, and working with the C-suite, according to a new survey.