Ideas Made to Matter
Sara Brown
News Writer
Sara writes about management issues affecting global business leaders, with an emphasis on management science. Areas of interest include artificial intelligence, the digital economy, marketing, operations management, platforms, system dynamics, and supply chain.
Prior to MIT Sloan, Sara was a reporter and editor at the Vineyard Gazette on Martha's Vineyard. She has written for The Boston Globe and Martha's Vineyard Magazine, among other publications. She has a master's degree in journalism from Boston University and an undergraduate degree from the University of Washington.
Articles by Sara Brown
15 assumptions leaders should reconsider
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Time to take a fresh look at what customers want, how people work, and how to drive innovation.
What ‘work of the future’ means to 5 business leaders
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Executives from Google, Target, and Amgen prioritize data, artificial intelligence, and empathy as they shape a future-ready workforce.
The role of social media in the Russia-Ukraine war
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While the Russia-Ukraine war is taking a devastating toll on land, a second war is unfolding on the internet.
Google’s Sundar Pichai on tech as an agent for change
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Artificial intelligence is a profound technology “as important or more than fire and electricity,” according to Alphabet’s Sundar Pichai.
6 arguments for carbon taxes
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Long touted by economists, carbon taxes are transparent, enforceable, and adjustable. An MIT Sloan finance professor explains her support.
2 from MIT Sloan named to 2022 Thinkers50 Radar List
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The annual list includes researchers studying the benefits of imposter syndrome and how to harness expertise from employees.
Machine learning developers should talk to end users
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Machine learning tools only work if people use and trust them. To achieve this, developers and end users should have a back-and-forth conversation.
How to respond to a ransomware attack
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Should you pay up? Here are five things to consider when you’re hit with ransomware, according to a Secret Service cyber investigator.
Digital literacy doesn't stop spread of misinformation
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According to new research, digital literacy is an important factor in identifying misinformation — but it doesn’t stop people from spreading it.
How Nobel laureate Maria Ressa pivoted under pressure
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Maria Ressa built a successful media startup — and exposed human rights issues — while fighting disinformation and attacks from the Philippine government.