Ideas Made to Matter
Sara Brown
News Writer
Sara writes about management issues affecting global business leaders, with an emphasis on management science. Areas of interest include artificial intelligence, the digital economy, marketing, operations management, platforms, system dynamics, and supply chain.
Prior to MIT Sloan, Sara was a reporter and editor at the Vineyard Gazette on Martha's Vineyard. She has written for The Boston Globe and Martha's Vineyard Magazine, among other publications. She is a master's degree in journalism from Boston University and an undergraduate degree from the University of Washington.
Articles by Sara Brown
How platforms are pivoting during the pandemic
Many platform companies are faring well during the COVID-19 pandemic — including some that have pivoted to meet new or changing needs.
Designing employee experience in the remote work era
Frequent check-ins, a redesign mindset, empathetic leadership, and empowered teams are a few keys to employee success during the COVID-19 pandemic.
Cybersecurity in the era of COVID-19
Cybersecurity remains a priority in the pandemic. Here’s how experts from top firms are tackling COVID-19 scams, phishing, and more.
Empty middle seats make flying safer during COVID-19
How safe is flying during the COVID-19 pandemic? A study shows the risk of getting sick on a flight is higher when all seats are filled.
The cost of uncoordinated responses to COVID-19
Social distance behaviors during the COVID-19 pandemic are influenced by geography and social connectedness, a new study finds.
What’s happening now — and next — in platform hiring
Platform companies are hiring. Here’s what they should be looking for.
Measuring the actual impact of robots on jobs
Industrial robots do reduce jobs and wages — especially for workers in the automotive industry and certain parts of the country.
The future of supply chains — and the China dilemma
Supply chain restructuring has been accelerated by the COVID-19 pandemic. But don’t expect companies to completely abandon China.
10 big data blunders to avoid
Companies make common data science mistakes. Here’s an expert’s guide to what they are and how to avoid them.
Leadership cues to take from performers and artists
The art of leadership requires putting theories into practice. Painters, musicians, and acrobats can be some of the best teachers.