Brand Guidelines

You have a communications goal. We’re here to help.


Unlock the power of MIT. We’ll tell and show you how.

Following these brand guidelines will assist you in choosing the words,
images, and experiences to reach, deepen and sustain engagement with
your audience. The MIT Sloan School of Management logo, typography,
and colors anchor all communications materials. Consistent adoption
elevates the work of the school  and ensures the iconic MIT brand.

MIT Sloan. Ideas made to matter.