How to build a successful startup culture: Tips from HubSpot CEO
Transparency, job mobility part of a deliberate focus on cultivating millennial workforce.
Faculty
Brian Halligan is a Senior Lecturer at the MIT Sloan School of Management where he teaches 15.392: Designing, Developing, and Launching Successful Products in an Entrepreneurial Environment.
He is ceo & co-founder of HubSpot, a CRM company he co-founded fourteen years ago to help businesses grow better. Since its founding, HubSpot has gone public, accumulated over 100,000 customers, and been named the best place to work in the United States, among other things.
Brian is author of two books: Marketing Lessons From the Grateful Dead and Inbound Marketing: Get Found Using Google, Social Media, and Blogs, which is in its seventh printing and has sold 50,000 copies. Inbound Marketing has been translated into nine languages and peaked at #17 overall on the Amazon bestseller list.
He holds a BS and an EE from the University of Vermont and an MBA from the MIT Sloan School of Management.
Transparency, job mobility part of a deliberate focus on cultivating millennial workforce.
New Twitter list collects insight and ideas from more than 40 professors, lecturers, and research scientists
HubSpot has grown from a small online-marketing firm into a public company offering a broad suite of business apps.
Senior Lecturer Brian Halligan (SFMBA '05) says: "Boston has a real shot to be the center of the universe for climate tech."
Brian Halligan (MBA '05) is the cofounder and executive chairperson of HubSpot, a customer relationship management platform based in Cambridge.
Shares of HubSpot have skyrocketed by 73% since the beginning of the year.