MIT Applied Cooperation Initiative
Work with Keheala
Keheala is a digital health startup focused on promoting Tuberculosis medication adherence and treatment completion.
The Applied Cooperation Initiative helped Keheala develop their digital health platform around several key behavioral science principles, and then test the impacts of the platform on TB patients' health in two large RCTs in Kenya.
Related Academic Publications
Yoeli, Erez, Jon Rathauser, Syon P. Bhanot, Maureen K. Kimenye, Enos Masini, Philip Owiti, and David G. Rand. New England Journal of Medicine Vol. 381, No. 10 (2019): 986-987.
Boutilier, Justin J., Erez Yoeli, Jon Rathauser, Philip Owiti, Ramnath Subbaraman, and Jónas Oddur Jónasson. BMJ Global Health No. 7 (2022): :e010512.
Boutilier, Justin J., Jónas Oddur Jónasson, and Erez Yoeli. Manufacturing and Service Operations Management Vol. 24, No. 6 (2022): 2925-2943. Access to Paper through MIT DSpace. Supplemental Material.
Related Press
How to Get TB Patients to Take Their Pills? Persistent Texting and a ‘Winners Circle’
The New York Times; September 4, 2019
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The Resurgence of Tuberculosis is Behavioral, not Medical. Nudges Can Fix It
STAT; October 25, 2019
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