Digital Product Management Certificate

Product Management is a discipline relevant to every industry. It guides every step of a product’s lifecycle—from development to positioning to pricing, focusing on the product and its customers.  Research, strategy, operations, sustainability, finance, marketing, and data analysis are all part of the job. And there’s more. Demand for qualified product managers is growing, which is why we created this specialized certificate program for MIT Sloan degree program graduate students. 

What to expect:  

  1. Target your education to your specific professional goals. 
  2. Get hands-on experience in a real-life product management project before you graduate. 
  3. Earn a specialized credential from MIT Sloan, demonstrating to employers that you have what it takes to succeed in product management. 
  4. Join a vibrant community of passionate and dedicated leaders, giving you access to MIT Sloan alumni in product management around the world. 
1 7 %

Of students go on to take jobs in product management—making it the second-largest job category for graduates.

Curriculum 

Our 39-unit certificate curriculum is built on MIT’s unique culture of collaboration, technology-driven innovation, and hands-on experiences. The program is open to MIT Sloan degree program graduate students. The 2022-23 requirements are listed below (subject to change).

—Required Courses (12 units)

Course No. Sort descending Course Title Term Credit Sort descending
15.785
Digital Product Management Spring 6

Digital Product Management

Spring 6
15.786
Digital Product Management Lab Winter 6

Digital Product Management Lab

Winter 6

Elective Courses (select 27 units from below) 

Our wide-range of electives allow you to pursue your specific interests in product management. 

—Electives

Course No. Sort descending Course Title Term Credit Sort descending
15.071
The Analytics Edge Spring 12

The Analytics Edge

Spring 12
15.358
Platform Strategy and Entrepreneurship Spring 6

Platform Strategy and Entrepreneurship

Spring 6
15.387
Entrepreneurial Sales Fall 12

Entrepreneurial Sales

Fall 12
15.390
New Enterprises Fall 12

New Enterprises

Fall 12
15.467
Asset Management, Lifecycle Investing, and Retirement Finance Spring 9

Asset Management, Lifecycle Investing, and Retirement Finance

Spring 9
15.483
Consumer Finance and FinTech Spring 6

Consumer Finance and FinTech

Spring 6
15.570
Digital Marketing and Social Media Analytics Fall 6

Digital Marketing and Social Media Analytics

Fall 6
15.761
Introduction to Operations Management Fall 9

Introduction to Operations Management

Fall 9
15.783[J]
Product Design and Development Spring 12

Product Design and Development

Spring 12
15.814
Marketing Innovation Fall 9

Marketing Innovation

Fall 9
15.819
Marketing Analytics Spring 6

Marketing Analytics

Spring 6
15.821
Listening to the Customer Spring 8

Listening to the Customer

Spring 8
15.911
Entrepreneurial Strategy Fall 9

Entrepreneurial Strategy

Fall 9
7 x

Applications to DPM-Lab have increased 7-fold since 2019.

 

Digital Product Management Lab (DPM-Lab) 

More and more students are seeking hands-on experience in digital product management. Enrollment in DPM-Lab has increased dramatically since its creation in 2019. This popular action learning course gives students with a chance to apply what they’ve learned about the discipline in class to a real-life business project. Most DPM Lab participants go on to land jobs in product management in summer internships and full-time positions. 

In 2021, 82 students worked with 40 host companies from 7 different industries.  

A Vibrant Product Management Community 

The Product Management Club is one of the largest clubs at MIT Sloan, with over 700 registered members and an active LinkedIn group including current students and alumni.  The club sponsors a variety of events, connecting students with each other, and with guest speakers who are leading professionals in product management across industries.  

Current graduate students at MIT Sloan should contact their program advisor for more information.