Action Learning
Entrepreneurship and innovation impact stories
Action Learning
Smart undergarments for women, by women
Most wearables lack female-specific features. That's why IDEA Lab students and entrepreneurs Christy Fernandez Cull and Belen Fraile Ortiz created DaVinci Wearables, a first-to-market smart undergarment that tracks menstrual cycles and hormonal fluctuations to optimize fitness health for female athletes.
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Action Learning
Sourcing impact investors for product launch
Israel-based social technology company Intuition Robotics has a big idea: Their ElliQ voice-activated “care companion” is like Alexa for elderly adults, offering fitness reminders, wellness support, video calls, entertainment, photos, and even jokes. But can they land funding? A team of Israel Lab students were tasked with identifying $15 million in impact investments for the product, which involved clearly communicating its benefits and drilling down on its niche in the marketplace.
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Action Learning
Crafting a marketing plan for new health-monitoring device
When the Mitsubishi Electric Innovation Center (MELIC) needed a go-to market strategy for a new hardware-software AI camera, they relied on IDEA Lab students Adil Bahadoor and Amre Nouh.
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Action Learning
Helping startup enter new energy market
RenewCO2 is an emerging company that designs processes for converting carbon dioxide into useful industrial products. Recently, the company tapped two students from MIT Sloan's Entrepreneurship Lab (E-Lab) to investigate the potential market for formic acid, a compound that could be useful in a variety of energy applications—particularly if the use of hydrogen fuel becomes more widespread, as formic acid can be used to deliver hydrogen to remote locations in a liquid form.
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Action Learning
Building brand awareness for autonomous vehicle technology company
Innoviz Technologies, a leading manufacturer of LiDAR sensors and perception software, tasked a team of Israel Lab students with finding creative ways to boost its brand among US investors.
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Action Learning
Expanding internet adoption in rural India
STL approached India Lab for help developing a business model for this for-profit initiative with the goal of expanding high-speed internet connectivity from 14 villages to 300,000 by 2024.
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Action Learning
Benchmarking to support e-commerce company expansion in emerging markets
Copia, an e-commerce company focused on bringing low-priced, high-quality goods to middle and low-income investors in Kenya, approached G-Lab for help increasing revenue and net profits.
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Action Learning
Quantifying an abstract concept, innovation, for a top brewing company
AB InBev tasked EM-Lab with assessing a new strategy: internal innovation.
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Action Learning
Developing a web app dashboard to identify children's quotes for greeting cards
LittleHoots asked A-Lab for help automating the process of finding marketable quotes from within its database of more than 500,000 children's quotes, conversations, and stories.
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Action Learning
A roadmap for emerging technology integration
Adapting to technological change.
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