Research

A new MIT Sloan study finds that tweaking the amount of masculine or feminine language in online job postings doesn’t increase gender diversity in the applicant pool.

Research finds Democrats and Republicans react to persuasive messaging in ways that don’t always align with their party leader’s stated positions.

Blockchain’s permanent record is one of its strengths, but it can cause problems for marketing strategies and consumer privacy.

Carmakers can spend $3 billion on a single design. Machine learning models can streamline the process — and bring fewer duds to market.

A new book by MIT Sloan professor Catherine Turco explores how street-level markets are a central, and centrally important, social institution in American life.

Circuit breakers are meant to calm the markets. But new research shows that they can backfire and create more volatility if not properly designed.

Build business commitment, provide shared technology, and streamline handoffs to increase the odds of success.

The 2023 Thinkers50 Radar list honors David Rand, a professor who researches the spread of misinformation online.

New research shows that people are more likely to trust complicated machine learning models over models that they’re able to understand and troubleshoot.

Liquid data assets help companies navigate change, experiment with new business models, and create new offerings for customers.