Strategy

Relevance-based prediction can be used in finance, politics, and sports for more accurate forecasting.

Before it’s in the boardroom, it’s on the syllabus at MIT Sloan — from tough tech ventures to the science of well-being.

Manage the expectations of the organization, encourage cross-functional collaboration, and prove the value of digital strategy to overcome resistance to change.

As artificial intelligence takes off, all companies should be thinking about value creation, value capture, and value delivery.

Blue Bottle CEO Karl Strovink talks about celebrating innovation, getting barista buy-in, and making the switch to oat milk.

The late MIT Sloan professor’s novel approach to customer bonding is still used in corporate strategies today.

Competitive insight is about taking competitors seriously so you’re never caught off guard by their actions.

During a visit to MIT, Jon Moeller talked about sustainability, technology and marketing trends, and how P&G reduced its product portfolio in order to grow.

Knowing how to evaluate AI tools, manage data effectively, and share data strategically will help leaders see the results from their AI investments.

Blockchain’s permanent record is one of its strengths, but it can cause problems for marketing strategies and consumer privacy.