Publications and Working Papers
The marketing group faculty are experts in online and offline consumer behavior, market response forecasting, distribution strategy, new product development, and globalization issues.
The marketing group faculty are experts in online and offline consumer behavior, market response forecasting, distribution strategy, new product development, and globalization issues.
PhD students in the marketing group benefit from the teaching, research, and mentorship of MIT Sloan’s world-renowned faculty.
The Marketing Group brings leading experts and practitioners from the field to campus to share their knowledge and experience.
Our faculty researchers have deep expertise in operations management, organizational behavior, system dynamics, accounting, marketing, and finance.
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Alumnae and friends from around the globe gathered online in January to discuss how they could come together to identify global problems and take action.
Steven Spear, SM ’93, a senior lecturer of system dynamics at the MIT Sloan School of Management, helps organizations develop the optimal social circuitry.
Associate Professor Dean Eckles studies how our social networks affect our behavior and shape our lives.