Seminars
The Marketing Group brings leading experts and practitioners from the field to campus to share their knowledge and experience. Most seminars are held on Tuesdays in E62-550. Below is a list of the current semester's planned speakers.
Marketing Seminar Spring 2023
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April 4, 2023
Keyan Li - MIT Sloan
"Seasonal Marketing Campaigns: Rethinking Exploitation and Exploration with Infrequent Large Batches"
E62-550 @ 11am
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April 11, 2023
Jason Du - MIT Sloan
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Lei Huang - MIT Sloan
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James Li - MIT Sloan
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April 18, 2023
Robert Zeithammer - UCLA
"The Rise of the 15%: Emergence and Persistence of Commissions in Advertising"
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April 25, 2023
Miguel Villas-Boas - Berkeley
"Choice Deferral and Search Fatigue"
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April 28, 2023
Dina Mayzlin - USC Marshall
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May 2, 2023
Yifei Wang - MIT Sloan
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May 9, 2023
Florian Zettelmeyer - Northwestern
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May 16, 2023
Eric Anderson - Northwestern
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March 14, 2023
Reed Orchinik - MIT Sloan
“Habits of truth: Base rates of veracity flexibly affect belief in true and false news.”
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Chengfeng Mao - MIT Sloan
“Competitive Landscape Analysis And Innovation Ideation With Generative Language Model.”
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March 7, 2023
Hause Lin (Postdoctoral Fellow at MIT Sloan)
“Searching for far-transfer effects”
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February 28, 2023
Jenny Allen - MIT Sloan
Quantifying the Impact of Anti-Vaccine Misinformation on Facebook
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February 14, 2023
Cameron Martel - MIT Sloan
“How Polarization Can Help Solve the Misinformation Problem”
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Cathy Chen - MIT Sloan
“Prosocial Procrastination? -- Bridging Time Preferences with Social Preferences”
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February 7, 2023
Alex Moehring - MIT Sloan
“Personalization and User Engagement: An Empirical Evaluation of the Reddit News Feed”