The Marketing Group brings leading experts and practitioners from the field to campus to share their knowledge and experience. Most seminars are held on Tuesdays in E62-550. Below is a list of this semester's seminars.
Philip Fernbach (UC Boulder)
"Knowledge overconfidence and anti-consensus views on controversial issues"
Amir Tohidi (MIT)
"Habits in consumer purchases: Evidence from store closures"
Hause Lin (MIT)
"Scaling up interventions against misinformation on social media"
Josh Kalla (Yale)
"The manifold effects of partisan media on viewers’ beliefs and attitudes: A field experiment"
Jeff Galak (CMU)
"Identifying the Temporal Profiles of Hedonic Decline"
Oleg Urminsky (Chicago)
“The Language That Drives Engagement: A Systematic Large-scale Analysis of Headline Experiments”
Abby Sussman (Chicago)
“When Shrouding the Total Price Signals Transparency: A Preference for Costly Disclosures”
Chris Hsee (Chicago)
"Bounded Rationality in Resource Competition"
Pinar Yildrim (Wharton)
"Privacy Regulations and Online Search Friction: Evidence from GDPR"
Andrey Fradkin (BU)
11:30 am - 12:30 pm
E62-550 and Zoom