Ideas Made to Matter
What is greenhushing?
The intentional downplaying of corporate sustainability goals to avoid public comment and uninformed scrutiny.
Feb 2, 2026
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Ideas Made to Matter
What is proactive discovery?
Work undertaken to identify the many possibilities an invention might offer.
Feb 3, 2026
Ideas Made to Matter
What is exaptation strategy?
The practice of recombining undervalued assets to create and capture value in transformative ways.
Jan 28, 2026
Ideas Made to Matter
What is a scaling path?
A strategy for attaining scale that provides leaders with a language and structure to reach their innovation goals.
Mar 5, 2026
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Balancing growth: Everett's right-sized approach to data centers makes sense
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Professor Sinan Aral joined "Squawk Box" to discuss the impending SpaceX IPO,
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What AI still can't do for leaders
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