Action Learning
Technology impact stories
Driving adoption of a newly-launched product at Toast
Based in Boston, Toast is an all-in-one restaurant point of sale and management platform, offering a suite of hardware and software products that handle everything from payment processing and payroll to reservations and online ordering. To stay competitive, the technology company is constantly innov...
Space, robots, and a new AI frontier
Accenture is a global leader in professional services, with over 700,000 employees and clients across 120 countries. Renowned for its work in strategy, technology, and digital transformation, the firm has recently expanded into the robotics and space technology sectors. As they explore how to use AI...
Smart undergarments for women, by women
Most wearables lack female-specific features. That's why IDEA Lab students and entrepreneurs Christy Fernandez Cull and Belen Fraile Ortiz created DaVinci Wearables, a first-to-market smart undergarment that tracks menstrual cycles and hormonal fluctuations to optimize fitness health for female athl...
Sourcing impact investors for product launch
Israel-based social technology company Intuition Robotics has a big idea: Their ElliQ voice-activated “care companion” is like Alexa for elderly adults, offering fitness reminders, wellness support, video calls, entertainment, photos, and even jokes. But can they land funding? A team of Israel Lab s...
Crafting a marketing plan for new health-monitoring device
When the Mitsubishi Electric Innovation Center (MELIC) needed a go-to market strategy for a new hardware-software AI camera, they relied on IDEA Lab students Adil Bahadoor and Amre Nouh.
Building brand awareness for autonomous vehicle technology company
Innoviz Technologies, a leading manufacturer of LiDAR sensors and perception software, tasked a team of Israel Lab students with finding creative ways to boost its brand among US investors.
Decreasing time to diagnosis of Alzheimer's disease in underrepresented populations
As part of MIT Sloan's Healthcare Lab, Biogen engaged students to promote health equity in underrepresented populations.
Extending precision agriculture beyond aerial imaging
Ceres Imaging, a venture-backed agriculture technology company, approached PM-Lab to inform their decisions about launching a new product.
Employing technology to facilitate DE&I initiatives
IDEO CoLab asked EM-Lab to develop a preliminary evaluation framework to assess potential users and customer segments for DE&I digital resource Flux's initial roll-out.
Developing a web app dashboard to identify children's quotes for greeting cards
LittleHoots asked A-Lab for help automating the process of finding marketable quotes from within its database of more than 500,000 children's quotes, conversations, and stories.