Action Learning
Technology impact stories
Action Learning
Smart undergarments for women, by women
Most wearables lack female-specific features. That's why IDEA Lab students and entrepreneurs Christy Fernandez Cull and Belen Fraile Ortiz created DaVinci Wearables, a first-to-market smart undergarment that tracks menstrual cycles and hormonal fluctuations to optimize fitness health for female athletes.
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Sourcing impact investors for product launch
Israel-based social technology company Intuition Robotics has a big idea: Their ElliQ voice-activated “care companion” is like Alexa for elderly adults, offering fitness reminders, wellness support, video calls, entertainment, photos, and even jokes. But can they land funding? A team of Israel Lab students were tasked with identifying $15 million in impact investments for the product, which involved clearly communicating its benefits and drilling down on its niche in the marketplace.
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Crafting a marketing plan for new health-monitoring device
When the Mitsubishi Electric Innovation Center (MELIC) needed a go-to market strategy for a new hardware-software AI camera, they relied on IDEA Lab students Adil Bahadoor and Amre Nouh.
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Building brand awareness for autonomous vehicle technology company
Innoviz Technologies, a leading manufacturer of LiDAR sensors and perception software, tasked a team of Israel Lab students with finding creative ways to boost its brand among US investors.
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Decreasing time to diagnosis of Alzheimer's disease in underrepresented populations
As part of MIT Sloan's Healthcare Lab, Biogen engaged students to promote health equity in underrepresented populations.
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Extending precision agriculture beyond aerial imaging
Ceres Imaging, a venture-backed agriculture technology company, approached PM-Lab to inform their decisions about launching a new product.
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Employing technology to facilitate DE&I initiatives
IDEO CoLab asked EM-Lab to develop a preliminary evaluation framework to assess potential users and customer segments for DE&I digital resource Flux's initial roll-out.
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Developing a web app dashboard to identify children's quotes for greeting cards
LittleHoots asked A-Lab for help automating the process of finding marketable quotes from within its database of more than 500,000 children's quotes, conversations, and stories.
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