15.830 Enterprise Management Lab
EM-Lab provides students taking the Enterprise Management Certificate at MIT Sloan with a unique opportunity to work hands-on with large enterprises to address their business challenges. Engaging with both for-profit and non-profit companies, students are able to help hosts with marketing, operations, and strategy. Though each project has a specific focus, we encourage students to think outside of their silos, looking at business challenges with a holistic approach rather than focusing on niche issues.
WATCH: Enterprise Management Certificate academic head Sharmila Chatterjee on Enterprise Management Lab
EM-Lab Impact Stories
Building Confident, Adaptive Leaders
Taking a holistic approach
EM-Lab projects address business challenges in both the for-profit and non-profit sectors. Students work with their hosts to improve marketing, operations, or strategy, while also taking a holistic cross-functional approach to address the company’s needs.
Past companies include:
- Amazon
- Apple
- BD
- BMW
- Boston Symphony Orchestra
- Citi
- Dell
- IDEO
- iSlide
- Microsoft
- NASDAQ
- NPR
- Philips
- Proctor & Gamble/Gillette
- Rave Mobile
- SAP
- Verizon
- VMWare
- Wayfair
EM-Lab At A Glance
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Term
Fall + IAP
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Units
9
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Eligbile Students
All MIT Sloan and MIT graduate students in Enterprise Management
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Corequisites
15.814, 15.761, 15.900, or other equivalent MIT course
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Bid/Application
Bid
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Host Organization Profiles
Leading multinationals and innovators in the emergent space in both the for-profit and nonprofit sectors
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Sample Sectors
Automobiles, consumer goods, design, finance, healthcare, retail, sporting goods, technology, telecom
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Sample host organizations
EM-Lab projects address business challenges in both the for-profit and non-profit sectors. Students work with their hosts to improve marketing, operations, or strategy, while also taking a holistic cross-functional approach to address the company’s needs.
Past companies include:
Amazon, Apple, BD, BMW, Boston Symphony Orchestra, Citi, Dell, Google, IDEO, iSlide, Microsoft, NASDAQ, NPR, Philips, Proctor & Gamble/Gillette, Rave Mobile, SAP, Verizon, VMWare, Wayfair
The class
Enterprise Management Lab (EM-Lab) develops students’ abilities to take an integrated approach to solving the most pressing challenges facing today’s businesses. EM-Lab combines classroom lectures and faculty mentorship with challenging project work for real companies. The companies represent leaders and innovators in both the for-profit and non-profit sectors. EM-Lab students work in small teams on tightly scoped projects focused on marketing, operations, and/or strategy for host companies. Though projects may take place in one of these functional areas, students are encouraged to stretch their thinking beyond their projects’ primary functional domain to develop holistic solutions. The projects culminate with the student teams giving formal presentations to their host companies that feature the teams’ findings and recommendations.
Requirements
EM-Lab is only available to students studying in the Enterprise Management Certificate of the MIT Sloan MBA program, and must be taken during their first fall semester.
This experience boosted my confidence. This project was a great opportunity for our team to test our professional experience and new learnings in the real business world.
Host companies, contact us to apply
If your company is interested in becoming a host for EM-Lab, please contact Dr. Sharmila C. Chatterjee, academic head of the Enterprise Management Certificate, at schatterjee@mit.edu .
It was great to have an objective team who could take a bunch of different data sources, overlay them against our company's operational constraints, and adjust for execution risk in order to challenge prevailing narratives which had been largely driven by anecdotal experiences. As a result, we ended up prioritizing market entry into several cities which we had previously dismissed.
EM-Lab Faculty and Mentors
Sharmila C. Chatterjee
Senior Lecturer, Marketing
Sharmila C. Chatterjee is a Senior Lecturer in Marketing and is the Academic Head for the MBA Track in Enterprise Management (EM) launched at MIT Sloan in Fall 2012. Chatterjee teaches the graduate course in B2B Marketing and is deeply engaged in…
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David Birnbach
Lecturer, Global Economics and Management
David Birnbach is a Lecturer at the MIT Sloan School of Management, where his focus is in the domains of technology innovation, entrepreneurship, and action learning. He is also an affiliate with MIT’s RAISE initiative (Responsible AI for Social…
Learn MoreJohn Neeson
Lecturer, Technological Innovation, Entrepreneurship, and Strategic Management
John Neeson is a Lecturer at the MIT Sloan School of Management. John was co-ceo/founder of SiriusDecsions, a research and consulting firm focusing on business-to-business sales, marketing, and product management. Under John’s leadership,…
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