JoAnne Yates
Sloan Distinguished Professor of Management, Emerita, Professor, Managerial Communication and Work and Organization Studies
Sloan Distinguished Professor of Management, Emerita, Professor, Managerial Communication and Work and Organization Studies
Theresa Seley Professor in Management Science, Professor, Operations Research
Boeing Leaders for Global Operations Professor of Management, Associate Dean for Business Analytics, Professor, Operations Research
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A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.