Search
Alexandre Jacquillat
Class of 1942 Career Development Professor; Associate Professor, Operations Research and Statistics, Associate Professor, Operations Research and Statistics
Rahul Mazumder
Nanyang Technological University Associate Professor of Operations Research and Statistics, Associate Professor, Operations Research and Statistics
David D. Gamarnik
Nanyang Technological University Professor of Operations Research, Professor, Operations Research
Robert M. Freund
Theresa Seley Professor in Management Science, Professor, Operations Research
MIT Sloan professor uses new method to identify consumer demand trends and improve profits
By
A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.