William F. Pounds
Professor Emeritus of Management, Professor, Work and Organization Studies and Technological Innovation, Entrepreneurship, and Strategic Management
Professor Emeritus of Management, Professor, Work and Organization Studies and Technological Innovation, Entrepreneurship, and Strategic Management
Alfred P. Sloan Professor of Management, Professor, Information Technologies and Work and Organization Studies
William F. Pounds Professor of Energy Economics, Professor, Applied Economics
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A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.