Renee Richardson Gosline
Senior Lecturer, Research Scientist, Senior Lecturer and Research Scientist, Marketing
Senior Lecturer, Research Scientist, Senior Lecturer and Research Scientist, Marketing
Toshiba Professor of Media Arts & Science, Professor, Information Technology
Senior Research Scientist, Senior Research Scientist; Chairman, Center for Information Systems Research (CISR)
Senior Lecturer, Global Economics and Management and Technological Innovation, Entrepreneurship, and Strategic Management
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A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.