Dean Eckles
William F. Pounds Associate Professor of Management, Associate Professor, Marketing
William F. Pounds Associate Professor of Management, Associate Professor, Marketing
Maurice F. Strong Career Development Associate Professor, Associate Professor, Operations Research and Statistics
Class of 1942 Career Development Assistant Professor, Assistant Professor, Operations Research and Statistics
Theresa Seley Professor in Management Science, Professor, Operations Research
By
A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.