Cookies and emojis are out. What’s in: Using artificial intelligence and machine learning to understand social customers in the field and on the fly.
Encouraging employees to be unhappy, avoiding half-baked technology, and more from the magazine.
To succeed with generative artificial intelligence and extended reality, companies should also harness human creativity, curiosity, and compassion.
Adding images to predictive models can help retailers estimate return rates as they decide what to feature on their websites.
MIT Sloan Senior Lecturer and former President of Fidelity Investments Bob Pozen discusses the implications of changing corporate financial reporting practices.
While the U.S. patent system is designed to protect innovation, it is unclear how many firms are racing for patent protection and what effect racing has on innovation. To gain insights on these questi
The data is in and the findings are conclusive: Exercise is contagious.
Paper is the first to examine the effect of experience on performance variability.
Ideas for transforming digital capabilities and spearheading innovation initiatives while preserving corporate culture amid COVID-19.
A study found that trained LLMs can identify what customers want as well as expert market reach analysts, who are freed up to apply their expertise to high-leverage tasks.
