Innovation

Colgate-Palmolive, Sanofi, and other firms are making generative AI work for them in ways both big and (intentionally) small.

Fundamentals and frameworks for first-time and serial entrepreneurs alike. Plus, a practical new guide to engaging with innovation ecosystems.

This Entrepreneurial Strategy Compass from MIT Sloan helps startups avoid conflicting advice and choose the right path to commercialization.

Here are insights from senior leaders, scientists, and a Nobel laureate that captured the business mood in 2024.

From liquid green fuels to air-cooled nuclear batteries, here are new technologies that aim to reduce carbon emissions and transform heavy industry.

IKEA chief Jesper Brodin says sustainability isn’t just good for the environment — it’s a smart business practice, too.

Consumers approve of firms that do the work to make an industry seem legitimate. Those that free-ride on that “legitimation work” are seen as less authentic.

Large enterprises don’t have to move slowly. Here are three ways to unlock fresh innovation.

MIT Sloan student teams advise Pfizer, Comcast, and others on using data and generative AI to bring products to market and communicate with customers quickly.

The digital adviser helps users swiftly navigate the 24-step Disciplined Entrepreneurship process.