Faculty & Research Centers
Faculty in the MIT Sloan Information Technology Group are working with student researchers to address questions raised by the digital economy, examine the transformation of organizations and markets.
Faculty in the MIT Sloan Information Technology Group are working with student researchers to address questions raised by the digital economy, examine the transformation of organizations and markets.
The marketing group faculty are experts in online and offline consumer behavior, market response forecasting, distribution strategy, new product development, and globalization issues.
MIT Sloan's marketing faculty continues the proud tradition established at MIT Sloan nearly half a century ago, combining scientific fundamentals with innovative ideas.
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This case describes how leaders at Mud Bay, a chain of pet products based in Pacific Northwest, changed the way they operated their business from 2014 to 2017. They adopted a framework that included heavy investment in people with operational choices that leverage that investment by increasing produ...
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In July 2015, MaryAnn Camacho joined Quest Diagnostics’s National Customer Service (NCS) organization as its Executive Director. Quest was the leading provider of diagnostic services and solutions in the United States. Camacho was hired to turn around an organization that had gone through a complex ...
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In July 2015, Managed by Q co-founder and CEO Dan Teran was trying to decide how best to grow the 15-month old on-demand office cleaning and maintenance company. As Teran saw it, Q, which differentiated itself from the competition by leveraging people and technology, could grow by acquiring customer...
The MIT Sloan Marketing Group faculty is engaged in award-winning research projects that cross disciplinary lines and explore new concepts, ideas, and methods.
PhD students in the marketing group benefit from the teaching, research, and mentorship of MIT Sloan’s world-renowned faculty.