PhD
Marketing
MIT Sloan’s Marketing group equips students with a deep understanding of behavioral and management science theories and methods, drawing from disciplines such as behavioral science, economics, operations research, and statistics. The group benefits from the pioneering work of faculty members like Duncan Simester, who explores consumer behavior and pricing strategies; Juanjuan Zhang, known for her research on social interactions and marketing; and Catherine Tucker, who investigates digital marketing and privacy issues. This collaborative environment fosters innovative research that addresses key challenges in marketing, including customer satisfaction and the psychological aspects of consumer behavior.
Research from Marketing Faculty
Alexandre Jacquillat named faculty director of MIT Sloan’s Master of Business Analytics degree program
Building on a decade of leadership in data science and AI, the program connects industry with MIT Sloan research, faculty, and students through a consortium and a hands-on capstone project.
Fenway Farms
Fenway Farms is a 5,000-square-foot rooftop garden located on the third-base side of Fenway Park. Established in 2015, the farm supplies the ballpark’s kitchens with fresh produce and grows more than 6,000 pounds of organic vegetables each year.
Increase your personal productivity in an AI-enabled workspace
To gain maximum productivity from AI, MIT Sloan’s Robert Pozen advises senior leaders to use AI as a co-worker, focus AI on the final product, and delegate work to AI without abandoning judgment.
Inventing the Future for Humanity and AI
The MIT Sloan School of Management recently debuted the new event series “Invent the Future: Leading in an AI-Enabled World” to explore how leaders and organizations can harness artificial intelligence while keeping people at the center of the enterprise.
Select Marketing Faculty
Full-Time Faculty
Sinan Aral
David Austin Professor of Management
Sinan Aral is a global authority on business analytics; award-winning researcher; entrepreneur, and venture capitalist who is ranked among the top 50 management scholars in the world and was rated the World’s “Top Digital Thinker” in 2021. He is the…
Learn More
Rahul Bhui
Sarofim Family Career Development Associate Professor
Rahul Bhui is an Associate Professor of Marketing at the MIT Sloan School of Management, and affiliate faculty of the MIT Institute for Data, Systems, and Society. His research combines cognitive science, computational neuroscience, and behavioral…
Learn More
Sharmila C. Chatterjee
Senior Lecturer, Marketing
Sharmila C. Chatterjee is a Senior Lecturer in Marketing and is the Academic Head for the MBA Track in Enterprise Management (EM) launched at MIT Sloan in Fall 2012. Chatterjee teaches the graduate course in B2B Marketing and is deeply engaged in…
Learn More