PhD
Marketing
MIT Sloan’s Marketing group equips students with a deep understanding of behavioral and management science theories and methods, drawing from disciplines such as behavioral science, economics, operations research, and statistics. The group benefits from the pioneering work of faculty members like Duncan Simester, who explores consumer behavior and pricing strategies; Juanjuan Zhang, known for her research on social interactions and marketing; and Catherine Tucker, who investigates digital marketing and privacy issues. This collaborative environment fosters innovative research that addresses key challenges in marketing, including customer satisfaction and the psychological aspects of consumer behavior.
Research from Marketing Faculty
Harnessing the Power of Global Coalitions: Didem Nisanci
Through high-level roles in government and the private sector, Didem Nisanci’s 25-year career has thus far been defined by navigating the intersection of financial stability, public policy, and the global economy. Most recently, as Chief of Staff to US Treasury Secretary Janet L. Yellen, she helped ...
Turning Data into Policy and Action: MIT’s Global Building Inventory (GloBI)
The GloBI digital platform will be a powerful searchable database on buildings in cities around the world that provides detailed, actionable information. A prototype currently covers residential buildings in Massachusetts..
MIT Students Rethink Social Impact at a Global Scale
The Sloan Entrepreneurs for International Development (SEID) club took its annual trek to Washington, D.C., bringing together a group of MIT Sloan students interested in learning more about international development, sustainability, and social impact.
From Research to Broad Industry Impact
Laura Cappellucci, MBA ’17, graduated from MIT Sloan with a Sustainability Certificate eight years ago, but that event did not end her ties to the Sustainability Initiative. Rather, it marked the beginning of a lasting relationship with global impact.
Select Marketing Faculty
Full-Time Faculty
Sinan Aral
David Austin Professor of Management
Sinan Aral is a global authority on business analytics; award-winning researcher; entrepreneur, and venture capitalist who is ranked among the top 50 management scholars in the world and was rated the World’s “Top Digital Thinker” in 2021. He is the…
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Rahul Bhui
Sarofim Family Career Development Associate Professor
Rahul Bhui is an Associate Professor of Marketing at the MIT Sloan School of Management, and affiliate faculty of the MIT Institute for Data, Systems, and Society. His research combines cognitive science, computational neuroscience, and behavioral…
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Sharmila C. Chatterjee
Senior Lecturer, Marketing
Sharmila C. Chatterjee is a Senior Lecturer in Marketing and is the Academic Head for the MBA Track in Enterprise Management (EM) launched at MIT Sloan in Fall 2012. Chatterjee teaches the graduate course in B2B Marketing and is deeply engaged in…
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Example PhD Thesis Topics
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Jennifer Allen (2024)
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Matthew Cashman (2024)
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Keyan Li (2024)
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Marat Ibragimov (2023)
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Yiqun Cao (2022)