PhD

Marketing

MIT Sloan’s Marketing group equips students with a deep understanding of behavioral and management science theories and methods, drawing from disciplines such as behavioral science, economics, operations research, and statistics. The group benefits from the pioneering work of faculty members like Duncan Simester, who explores consumer behavior and pricing strategies; Juanjuan Zhang, known for her research on social interactions and marketing; and Catherine Tucker, who investigates digital marketing and privacy issues. This collaborative environment fosters innovative research that addresses key challenges in marketing, including customer satisfaction and the psychological aspects of consumer behavior. 

Research from Marketing Faculty

MIT Kuo Sharper Center for Prosperity and Entrepreneurship Innovation

When Growth ≠ Prosperity: A New Calculus for Growth Markets

What happens when economies grow, but people still struggle to prosper? In this reflection emerging from the 2026 MIT Kuo Sharper Center Conference, Shamil Ibragimov explores why traditional models of economic growth are no longer enough and why a new, more inclusive calculus for prosperity must be...

May 11, 2026
Read More
MIT Sloan Sustainability Initiative

Six Takeaways from ClimateCAP 2026

By Tracey Palmer

Hosted by MIT Sloan and run by run by the MIT Sloan Sustainability Initiative, the event was the largest (and first-ever carbon-neutral!) ClimateCAP MBA Summit, bringing together nearly 400 MBA students from more than 45 business schools. Over the weekend, what stood out most wasn’t any single idea ...

May 11, 2026
Read More
Load More

Select Marketing Faculty

Full-Time Faculty

Sinan Aral

Sinan Aral

David Austin Professor of Management

Sinan Aral is a global authority on business analytics; award-winning researcher; entrepreneur, and venture capitalist who is ranked among the top 50 management scholars in the world and was rated the World’s “Top Digital Thinker” in 2021. He is the…

Learn More
Rahul Bhui

Rahul Bhui

Sarofim Family Career Development Associate Professor

Rahul Bhui is an Associate Professor of Marketing at the MIT Sloan School of Management, and affiliate faculty of the MIT Institute for Data, Systems, and Society. His research combines cognitive science, computational neuroscience, and behavioral…

Learn More
Sharmila C. Chatterjee

Sharmila C. Chatterjee

Senior Lecturer, Marketing

Sharmila C. Chatterjee is a Senior Lecturer in Marketing and is the Academic Head for the MBA Track in Enterprise Management (EM) launched at MIT Sloan in Fall 2012. Chatterjee teaches the graduate course in B2B Marketing and is deeply engaged in…

Learn More

See All Marketing Faculty

Example PhD Thesis Topics