Search
Phil Budden
Senior Lecturer, Technological Innovation, Entrepreneurship, and Strategic Management
Steven Eppinger
General Motors Leaders for Global Operations Professor of Management, Professor of Management Science and Innovation
Fiona E. Murray
William Porter (1967) Professor of Entrepreneurship, Associate Dean for Innovation and Inclusion, Co-Director, MIT Innovation Initiative
Erin L. Scott
Senior Lecturer, Technological Innovation, Entrepreneurship, and Strategic Management
Pierre Azoulay
International Programs Professor of Management, Professor, Technological Innovation, Entrepreneurship, and Strategic Management
Mud Bay's Good Jobs Journey
By
This case describes how leaders at Mud Bay, a chain of pet products based in Pacific Northwest, changed the way they operated their business from 2014 to 2017. They adopted a framework that included heavy investment in people with operational choices that leverage that investment by increasing produ...