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Drazen Prelec
Digital Equipment Corp. Leaders for Global Operations Professor of Management, Professor of Management Science and Economics
Glen Urban
MIT Sloan School Dean, Emeritus, David Austin Professor in Marketing, Emeritus, Professor of Marketing, Emeritus
Roy E. Welsch
Eastman Kodak Leaders for Global Operations Professor of Management, Professor of Statistics and Engineering Systems
Robert M. Freund
Theresa Seley Professor in Management Science, Professor, Operations Research
Rahul Mazumder
Nanyang Technological University Associate Professor of Operations Research and Statistics, Associate Professor, Operations Research and Statistics
MIT Sloan professor uses new method to identify consumer demand trends and improve profits
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A study by MIT Sloan Prof. Georgia Perakis found not only can consumer trends be predicted, but that they also can be used to optimize targeted promotions and improve profits by an average of 9.4%.