The study has implications for how companies communicate their social responsibility initiatives.
In late 2003, salt producer Compass Minerals celebrated its first day trading as a public company on the NASDAQ. Knowing that it would continue to wrestle with how to price its product and respond to competitive and environmental challenges as a publicly traded company, Compass Minerals would now ha...
Lobstermen are self-employed, and significantly contribute to the economy and identity of Maine communities. In 2012, lobster prices crashed amidst high supply, regulatory demands, and market conglomeration. Lobstermen had to take action to protect and advance their livelihoods. They decided to work...
This case describes how leaders at Mud Bay, a chain of pet products based in Pacific Northwest, changed the way they operated their business from 2014 to 2017. They adopted a framework that included heavy investment in people with operational choices that leverage that investment by increasing produ...
Over the seven years since its founding in 2010, Spartan Race grew to be the world’s most popular obstacle course race provider. Spartan’s CEO and founder was contemplating an initial public offering but was unsure how the new global revenue recognition standard that the company was in the process o...
In the June 7-8, 2014 weekend edition of The Wall Street Journal, an article entitled “Accounting Errors Hit Hertz Hard” caught auto industry analyst Abby Devins’s attention. Devins recalled that Hertz had hinted in March about the possibility of having to restate its 2011 financial statements, but ...
Founded in 1998, Cambridge, Massachusetts-based Akamai provided its customers including Apple, Netflix, and Amazon services to accelerate and improve the delivery of content and applications over the Internet. By 2011, the company's globalization strategy and structure was harming its ability to com...
Corning’s Growth and Strategy Council—a centralized team that included the CEO, COO, and CTO who were heavily involved in managing the company’s innovation strategy—had enabled the company to continually re-create itself with new technologies and products. Set in 2008, the case highlights the inner ...
Energia Mundial (World Energy) é um jogo de simulação de papéis em grupo em que os participantes testam um conjunto de políticas e estratégias que poderiam vir a tratar da mudança climática. Em um ambiente formado por grupos grandes, os participantes atuam no papel de líderes comerciais, da sociedad...
In January 2015, after several stints at the U.S. Department of State and a New York communications consultancy, Medora Brown packed her bags and moved to Kenya to pursue a passion for social enterprise. She had been accepted as a communications fellow at Sanergy, a company providing modern sanitati...
